Top Beauty & Cosmetics Websites in Switzerland

Name: Top websites in Switzerland (Beauty & Cosmetics)
Creator: Semrush
License: https://semrush-3.ahsanprinters.com/_semrush_origin/semrush-3.ahsanprinters.com//company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Switzerland, Updated August 2026

August 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

impo.ch

285.6K

15.21%43.45K

84.79%242.15K

↑12.85%

↓17.89%

Direct

notino.ch

255.64K

56.64%144.8K

43.36%110.85K

↑22.43%

↓14.54%

Direct

haar-shop.ch

187.56K

25.42%47.68K

74.58%139.88K

↑49.97%

↓3.92%

Direct

douglas.ch

174.02K

43.84%76.3K

56.16%97.72K

↓16.38%

↑28.06%

Direct

benu.ch

172.26K

26.14%45.02K

73.86%127.24K

↓23.9%

↑258.69%

Direct

aroma-zone.com

123.15K

6.47%7.96K

93.53%115.19K

↑42.58%

↑9.87%

Direct

parfumdreams.ch

117.56K

19.53%22.96K

80.47%94.6K

↑73.92%

↓24.35%

Direct

easycosmetic.ch

106.37K

50.03%53.22K

49.97%53.16K

↑32.63%

↓14.7%

Direct

fragrantica.com

89.23K

62.59%55.85K

37.41%33.39K

↑40.75%

↓7.41%

Direct

ecco-verde.ch

87.86K

23.55%20.69K

76.45%67.17K

↑78%

↑41.54%

Direct

makeup.ch

75.03K

50.69%38.03K

49.31%37K

↓17.69%

↑1.64%

Direct

treatwell.ch

74.25K

34.99%25.98K

65.01%48.27K

↓12.6%

↓5.86%

Direct

bodysport.ch

68.82K

20.01%13.77K

79.99%55.05K

↑6.24%

↑25.29%

Direct

planity.com

55.19K

29.62%16.35K

70.38%38.85K

↑11.77%

↑7%

Direct

yesstyle.com

54.96K

51.64%28.39K

48.36%26.58K

↑19.2%

↓16.63%

Direct

rausch.ch

51.73K

93.69%48.47K

6.31%3.26K

↑11.67%

↑243.79%

Direct

rituals.com

48.91K

15.54%7.6K

84.46%41.31K

↓14.83%

↓3.77%

Direct

parfumo.de

46.45K

93.93%43.63K

6.07%2.82K

↓33.52%

↓31.27%

Direct

lush.ch

43.37K

4.73%2.05K

95.27%41.32K

↓5.83%

↑17.94%

Direct

marionnaud.ch

41.78K

42.64%17.81K

57.36%23.96K

↓20.08%

↓35.13%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Switzerland on August 2026

As of August 2026, impo.ch leads Beauty & Cosmetics in Switzerland with 285.6K monthly visits. Its audience skews mobile-first (15.21% desktop / 15.21% mobile), and traffic is up month over month 12.85% and down year over year -17.89%. notino.ch holds second with 255.64K visits and a desktop-leaning mix (56.64% desktop / 43.36% mobile), while haar-shop.ch ranks third with 187.56K visits.

Across the leaders, heilpflanzen-atelier.ch is the most mobile-first (100% of visits), whereas rahn-group.com is the most desktop-reliant (100%). Momentum favors heilpflanzen-atelier.ch in the latest month (16,311.43%), while greenweez.com shows the steepest pullback.

Acquisition patterns also differ: impo.ch is driven primarily by search, impo.ch by direct, and impo.ch by referral; overall, 73 of the top 100 sites are direct-led, 24 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Switzerland